With an increasing focus on the development of brands and new and different revenue streams being explored, the big players in social media are set ...
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With an increasing focus on the development of brands and new and different revenue streams being explored, the big players in social media are set ...
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January 31st, 2012The holy grail of digital marketing is personalisation. My past actions online are the best indicators of my future likes and needs. So by tracking ...
Read MoreWith Facebook’s IPO ready to happen this week, there has been a push towards increasing advertising on their site. We’ve already been subjected to advertising ...
Read MoreWith 15 million users worldwide, Foursquare are in a more comfortable position than most social media sites, having enough core members to keep ticking along. ...
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January 26th, 2012Car brands always come up with large innovative real world stunts for their launches and the latest comes from BMW who were launching their latest ...
Read MoreDespite getting an indifferent response from smartphone users, leading to some very awkward results, companies and marketers are still using action codes as part of their ...
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January 19th, 2012I don’t follow NFL but I can always tell when the Superbowl is coming up because the big American brands start flexing their marketing muscle. ...
Read MoreMINI have been associated with a number of social media campaigns that think outside the box. Ranging from getting smartphone users to play a frantic ...
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January 17th, 2012IKEA have just launched a smart campaign in Paris that aims to show just how effective their furniture is in small cramped spaces. They created ...
Read More4X4 brand Jeep Poland wanted to engage with a younger generation who, instead of exploring the great outdoors, were more interested in staying indoors and ...
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On attending the course, I found exactly that and there was massive amount of good reference information as well as links to find out more about certain areas also.
