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Facebook Page analytics – tips and tricks

Niall Harbison July 25th, 2011
Niall Harbison

While many brands are on a clear race for Likes, those smart Facebook Page owners will be looking beyond the number of Likes on the ...

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The Superb Social Media Statistics Tool We Have All Been Waiting For – Twenty Feet

Niall Harbison June 11th, 2011
Niall Harbison

If you are like me and you use social media on a regular basis you are probably obsessed with stats from your various different networks, ...

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7 Ways Of Tracking Facebook Page Statistics And Analytics

Niall Harbison March 16th, 2011
Niall Harbison

Most people struggle to manage one Facebook page or profile but there are many businesses, agencies, publishers, freelancers and brands who have to manage multiple ...

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How To Create A Truly Remarkable Blog For Your Business

Niall Harbison March 6th, 2011
Niall Harbison

I always get a lot of questions about business blogging and how people can improve their own blogs or just get started. There are 100s ...

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Forget Analytics, what about “brand awareness”, “message saliency” and “likelihood to purchase”.

Ian Dodson December 2nd, 2010
Ian Dodson

For an FMCG advertiser the web brings a host of challenges and digital marketers need to deliver analysis beyond the standard analytics feedback with measures ... Read More

Free Google Analytics Training Course Online

Anthony Quigley August 20th, 2010
Anthony Quigley

Digital Marketing Institute is running a PAID FOR 2-Day Google Analytics Training Course on 22nd & 23rd September next.  You can get the details by clicking on ...

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Are you analysing your web traffic? Check out some tips

Ian Cleary August 19th, 2010
Ian Cleary

Analyze this was a great movie with Robert De Niro playing one of his funniest roles. The movie was called Analyse because of Robert De ...

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New Google AdWords Report in Google Analytics

Anthony Quigley June 11th, 2010
Anthony Quigley

Google has released a new Google AdWords Reporting feature in Google Analytics. With this update, users now have access to 3 new reports, 10 new ...

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AdWords Split Testing – New Tool from Google

Anthony Quigley June 10th, 2010
Anthony Quigley

Google has announced the AdWords Campaign Experiments, or ACE. This tool helps you to optimize your AdWords account by letting you accurately test and measure changes ...

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Analytics Tools for Social Media Networking

Anthony Quigley May 25th, 2010
Anthony Quigley

This article is about measuring social media network marketing using various analytics tools.  As with any form of marketing, if you don’t measure , you are pretty ...

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