After touchscreens, gesture controlled screens is where we seem to be heading with different companies using webcams and Microsoft Kinect to ensure that the next generation laptop and computers don't need a mouse to function. With so many devices and prototypes out there, this has to be the one that not only promises what it delivers...
Continue readingOne of the most famous days of the year in Amsterdam is Queen's day which attracts millions of people in to the city. However, one down side is that lots of tipsy punters end up peeing into the canal which is not great for the water supply. A new campaign is changing that culture by rewarding good peeing...
Continue readingWe've seen Twitter used in all sorts of creative ways by brands and agencies all over the world, but a game that just launched in Columbia allowed players with large amounts of followers to battle against each other with the winner taking all of them....
Continue readingCar brands have been using increasingly innovative ways to launch their campaigns and this Facebook connect real world game from BMW in South Africa is a classic example of an offline online collaboration. Race against friends, share to Facebook and wa...
Continue readingMedia production company B-Reel have created a game called EELS, a 3D projection mapping multiplayer game. The eel that you control via smartphone is projected onto a physical installation so you can see it move around as you play...
Continue readingThe Godfather is recognized as one of the best films of all time and a new version featuring Super Mario and some of the other biggest gaming characters of all time has just been released. The plot of the video is around the rise of mobile social gamin...
Continue readingAs more brands look to gamification as an emerging social strategy to engage their fans, we offer 5 great case studies to provide inspiration to other brands and show how gamification concepts can directly benefit your business. Examples covered includ...
Continue reading