adwords campaign


Facebook Ads Keyword Tool

Friday, July 16th, 2010

We have been using Facebook ads for a while now with some success. However, one of the main things that Facebook advertising and marketing has been lacking up until now has been a decent keyword research tool, along the lines of the Google Keyword Tool. Facebook’s online tools are outdated. There are no real keyword tools and the poor one that they do have is a bit on the clunky side.
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New Google AdWords Report in Google Analytics

Friday, June 11th, 2010

Google has released a new Google AdWords Reporting feature in Google Analytics. With this update, users now have access to 3 new reports, 10 new dimensions, and more AdWords metrics.
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AdWords Split Testing - New Tool from Google

Thursday, June 10th, 2010

Google has announced the AdWords Campaign Experiments, or ACE. This tool helps you to optimize your AdWords account by letting you accurately test and measure changes to your keywords, bids, ad groups and placements. As part of our ongoing effort to improve the AdWords experience, Google is this new tool and inviting advertisers to participate in the beta programme. Read More

Top Three Tips for Better Google AdWords Adverts

Wednesday, June 9th, 2010

The Text on your Advert Matters!
Without relevant, compelling ads, you could be missing out on valuable sales. But you don’t need to be a professional copywriter to succeed with AdWords.
Great ad text starts with these three tips. Read More

New - Google AdWords Ad Extensions

Thursday, May 27th, 2010

Google has been adding a number of advert extensions in Google AdWords to help  make ads more useful and relevant to people searching for information. Advert extensions expand the standard text advert with one or more lines of additional information, such as and address and phone number (location extensions and phone extensions), more page links [...] Read More

What is Google TV?

Friday, May 21st, 2010

Google has used its 2010 I/O conference to announce what it hopes will be the next big thing to hit the living room: Google TV.
According to a live blog from the event on I4U, the system will take the form of an Internet-connected set-top box - with future version possibly being integrated directly into TVs - [...] Read More

Google AdWords Seminars for Success Training - Testimonial

Wednesday, May 19th, 2010

We recently ran the Google AdWords "Seminars for Success" (Google Certiied) training course in Dublin.  This is a 2 Day course.  Here is what Joseph Blair (of Horti Trends) had to say about the Google AdWords Training  course ….

Next Google AdWords Seminars for Success course takes place in September 2010.
Contact us for details
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Top Google AdWords Tips

Thursday, January 21st, 2010

Thanks to Perry Marsall and Howie Jacobson for ths following Top 10 AdWords Tips (actually, they are in the form of thetop AdWords mistakes so you need to invert!).
If you need AdWords Training, then you might think about the next Google AdWords Training Course that we are running.
Here are the Google AwWords tips (ie don’t [...] Read More

Pay per Click Advertising to Grow in 2009

Friday, December 11th, 2009

Online advertising spending on the USA is set to drop this year for the first time since 2002. eMarketer estimates online ad spending will be down 4.6% this year. However, the slowly recovering economy, combined with basic structural changes in how marketers and the public use media, will lead to Internet ad spending growth in [...] Read More

Reskilling is imperative say ICT Leaders

Monday, December 7th, 2009

ICT players Microsoft, Dell, IBM, Siemens, Eircom and Lionbridge have warned that reskilling and training are crucial to secure the 80,000 jobs outlined in the Government’s green strategy.
The companies who sit on the board of Fastrack to IT (FIT), an innovative programme now in its 10th year, focused on returning long-term unemployed individuals to the [...] Read More

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