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Email Marketing

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Email, Facebook and Twitter Audiences Are Different

Friday, July 23rd, 2010

With multiple channels springing up across the digital dashboard, messages must be tailored to resonate with audiences on email and social sites. Research suggests a look at simple demographics does not give a clear indication of how audiences differ; engagement in these channels is personal and depends more on psychographic characteristics.
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Posted in Email Marketing, Twitter, facebook | No Comments »

The Connector 10C’s Model for online marketing strategies

Wednesday, May 26th, 2010
The Connector 10C’s is a strategy model to devise, implement and evaluate any digital and social media marketing plan. Aimed at businesses and organisations of all sizes and industry sectors, it can help executives and entrepreneurs to combine their website, social media and email marketing to attract and retain more customers and to gain the [...] Read More

Posted in Conor Lynch, Email Marketing, Online Marketing | No Comments »

Generate high quality qualified leads with email marketing that produce quick wins for sales teams on day 1. Email Marketing Training Courses

Tuesday, April 27th, 2010

Of all of the Digital Marketing channels available to sales people Email Marketing is still one of the most effective ways to generate sales. BUT BUT BUT, successful email marketing is about moving along a path from Quantity to Quality. In other words it's not about volume, it's not about shotgun blasts to thousands of [...] Read More

Posted in Email Marketing, Online Marketing, analytics, digital marketing institute | No Comments »

Web Marketing Course

Wednesday, April 14th, 2010

The latest Web Marketing Courses has been announced by the Digital Marketing Institute.  The next Diploma in Digital Marketing Boot Camp option starts on May 10th 2010 in Dublin while the next 12 Week Part time Diploma in Digital Marketing web marketing courses starts on Monday 17th May 2010.
These particular web marketing courses have been [...] Read More

Posted in Email Marketing, Main Category, Online Marketing, digital marketing institute, google adwords, google analytics, online marketing study | No Comments »

4 Tips for Successfully Building Email Marketing Lists

Wednesday, March 10th, 2010

Without a well-focused list of prospects and clients, your email marketing goes unseen. This article is all about how to go about building and maintaining your contact list so you can reach the people your business covets the most: loyal customers and members.
1. Ask in person
When your customers or members come into your place of [...] Read More

Posted in Email Marketing, Online Marketing, Search Engine Optimisation, digital marketing institute | No Comments »

We Are Hiring: Training Administrator

Monday, January 25th, 2010

Digital Marketing Institute is hiring. Read More

Posted in Email Marketing, Online Marketing, SEO, Search Engine Optimisation, Sitemaps, Technology, Twitter, adwords, facebook, google analytics, social networks | No Comments »

Have a Twitterful Christmas from Digital Marketing Institute

Tuesday, December 22nd, 2009

Have  a Twitterful Christmas from the Digital Marketing Institute.
What???
This is a little experiment that we thought we would try - can we get to the #1 position in Google for the term “Have a Twitterful Christmas”?  Why would we do this?
Well, if you have attended any of the Digital Marketing Institute courses, then you will [...] Read More

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Posted in Email Marketing, Twitter, adwords, digital marketing institute, social networks | No Comments »

Social Media and Email Marketing on the Increase in 2010

Monday, December 14th, 2009

Nearly nine out of every 10 businesses intend to maintain or increase their marketing budgets in 2010.  One half expect their customers to be spending more in the coming year.
Email Marketing and social media marketing are at the top of the list of marketing tactics respondents will increase spending on in 2010. Search Engine Marketing [...] Read More

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Posted in Email Marketing, Search Engine, digital marketing institute | No Comments »

Social Media and Email is where the money is for SME’s

Thursday, November 26th, 2009

75% of SME’s and  small businesses will increase their spending on email marketing next year.  70% of themn will also spend more money on social media and social marketing. This is all according to a survey conducted by VerticalResponseand email marketing provider.
Less that 4% of those business surveyed will NOT be using email marketing [...] Read More

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Posted in Email Marketing, Keywords, Online Marketing, SEO, Search Engine Optimisation, digital marketing institute | No Comments »

Next 12-Week Online Marketing Course

Friday, July 31st, 2009

Today we are completing the 1st of our 1-Week long online marketing boot camp’s. The general feedback so far has been excellent, so thanks to both the lecturers and the students for taking part.  We implemented some changes to the course - for example, we increased the time allocated to Social Networking.  We also had a couple [...] Read More

Posted in Email Marketing, FAQ, Main Category, Online Marketing, SEO, Search Engine Optimisation, adwords | 2 Comments »

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