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DMI BLOG | google adwords
google adwords
Friday, June 11th, 2010
Google has released a new Google AdWords Reporting feature in Google Analytics. With this update, users now have access to 3 new reports, 10 new dimensions, and more AdWords metrics.
Read More
Tags: adwords, analytics, google adwords, google adwords training, google analyics, google analytics training
Posted in Main Category, adgroups, adwords, adwords campaign, analytics, google adwords, google analytics | No Comments »
Thursday, June 10th, 2010
Google has announced the AdWords Campaign Experiments, or ACE. This tool helps you to optimize your AdWords account by letting you accurately test and measure changes to your keywords, bids, ad groups and placements. As part of our ongoing effort to improve the AdWords experience, Google is this new tool and inviting advertisers to participate in the beta programme. Read More
Tags: adwords, google, google adwords, Keywords
Posted in Main Category, adgroups, adwords, adwords campaign, digital marketing institute, google adwords, google analytics | No Comments »
Wednesday, June 9th, 2010
The Text on your Advert Matters!
Without relevant, compelling ads, you could be missing out on valuable sales. But you don’t need to be a professional copywriter to succeed with AdWords.
Great ad text starts with these three tips. Read More
Tags: adwords, adwords campaign, google adwords, google keyword tool
Posted in Online Marketing, adgroups, adwords, adwords campaign, digital marketing institute, google adwords | No Comments »
Tuesday, June 1st, 2010
Google has announced that it is to stop using Microsoft Windows internally in the company operating system, amid security concerns related to the attack on its network late last year.
Microsoft has never been a friendly face inside the Googleplex, but Google's engineering-driven culture and need to test its software on a variety of systems usually [...] Read More
Tags: google, Google Chrome, microsoft windows, operating system
Posted in Google Chrome, google adwords | 1 Comment »
Monday, May 31st, 2010
Google AdWords Dynamic Keyword Insertion is an advanced feature that can help make your adverts more relevant to a diverse audience. To use keyword insertion, you place a short piece of code into your ad text. Each time the ad shows, AdWords will automatically replace the code with the keyword that triggered the ad. Find [...] Read More
Tags: adwords, google adwords
Posted in Google Chrome, Search Engine Optimisation, adgroups, adwords, google adwords | 1 Comment »
Friday, May 28th, 2010
Google has made a couple of feature enhancements to the view-through conversion reporting to help more effective measurement the ROI of display campaigns on the Google Content Network. View-through conversion reporting helps measure the conversions that result from users who have seen but not clicked on display ads. The enhancements will allow better report customisation
Customizable [...] Read More
Tags: conversion tracking, google content network
Posted in Google Chrome, Main Category, google adwords | No Comments »
Thursday, May 27th, 2010
Google has been adding a number of advert extensions in Google AdWords to help make ads more useful and relevant to people searching for information. Advert extensions expand the standard text advert with one or more lines of additional information, such as and address and phone number (location extensions and phone extensions), more page links [...] Read More
Tags: adwords campaign, google adwords
Posted in Search Engine Optimisation, adgroups, adwords, adwords campaign, google adwords | 1 Comment »
Monday, May 24th, 2010
Google currently employs about 1,600 people at the Google offices in Dublin. Now, according to reports in the newspapers over the weekend, the internet giant is creating a further 200 jobs in Dublin, with a new investment in a shared services that will bring its workforce in Ireland about 1,800 people.
The plan is one of [...] Read More
Tags: google jobs, jobs at google dublin
Posted in Main Category, google adwords, google analytics | 1 Comment »
Wednesday, May 19th, 2010
We recently ran the Google AdWords "Seminars for Success" (Google Certiied) training course in Dublin. This is a 2 Day course. Here is what Joseph Blair (of Horti Trends) had to say about the Google AdWords Training course ….
Next Google AdWords Seminars for Success course takes place in September 2010.
Contact us for details
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Tags: adwords, google adwords, google adwords advanced training, Seminars for Success
Posted in adgroups, adwords, adwords campaign, digital marketing institute, google adwords, social networking training | 1 Comment »
Friday, April 30th, 2010
The Digital Marketing Institute is running a 2 Day Advanced Google AdWords Training course on Wednesday 5th and Thursday 6th May (next week).
This is an Advanced course and is based on the Google Seminars for Success model (which is the Google global Training program).
Details of this course are
Title: Google AdWords Advanced Training
Details: Click for full [...] Read More
Tags: adverts, adwords, google adwords, pay per click advertising, Seminars for Success
Posted in Main Category, adwords, google adwords | No Comments »
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