DMI BLOG | Marketing

Marketing


Connector Social Media Roadshow with ISME

Friday, September 3rd, 2010

The Connector Roadshow with (Irish Small Medium Enterprises) ISME is about to start and we can’t wait to get the show on the road! The idea behind it is to share our knowledge and try to connect with people all over the country!
We will be visiting between 10 locations over the next two months, [...] Read More

Posted in Conor Lynch, Marketing | No Comments »

Connector Studio creates ‘How To’ digital videos for HP Snapfish

Monday, August 30th, 2010

Below is a video Connector recently produced for HP Snapfish.  Although this video is for the UK market and used in a large marketing campaign with the Daily Mail, we had a happy client for this ‘How To’ video produced here in Dublin.
The lovely voice you hear is from the excellent voice-over artist Nicola Lyndsay [...] Read More

Posted in Conor Lynch, Marketing | No Comments »

You, Your Digital Marketing and Your Business

Wednesday, August 25th, 2010

One of the maddening things about being in marketing today is that the digital part keeps changing! Nobody understands what you do. And the pressure to keep abreast of these changes is immense. You toil away at your digital marketing, trying to make it to the top of Google, struggling with Email Marketing and Social Media, building your traffic and brand online. You are self taught. You have strived for everything you know and understand about digital marketing. Nobody handed you the “How to do Expert Digital Marketing” handbook.
Read More

Posted in Marketing, Online Marketing, digital marketing institute, online marketing study | 3 Comments »

OMG WTF is d internet doin 2 us? I’m not ROTFL as IMHO it’s nothing 2 LOL about

Monday, August 9th, 2010

At the time of writing it is a few days from 12 July, a day when traditionally Orangemen in Northern Ireland march to commemorate the Battle of the Boyne.  But I’m still trying to work out why my friends recommend I join a Loyal Orange Lodge when I send them a joke on email or [...] Read More

Posted in Marketing, Online Marketing | No Comments »

Online Crimes of Passion

Wednesday, July 14th, 2010
Since the dawn of time, how delighted you say you are to announce something, how passionate you say you are about a certain subject matter, or your report on your mood generally has been of no interest whatsoever to your potential customer. Web copywriters of the world, this remains the case, and if it ever changes [...] Read More

Posted in Marketing, Online Marketing, Websites | No Comments »

Entrepreneur Marketing Workshop with Marie O’Riordan in Dublin

Wednesday, June 16th, 2010
This morning I had a very pleasant and interesting morning tea with Marie O’Riordan who is a self-styled international communications & media expert.  Marie has been doing really well of late and carries our speaking and consulting engagements for international clients. She introduces herself in the video and is a serious connector who was the last [...] Read More

Posted in Conor Lynch, Marketing, social media | No Comments »

Offline marketing isn’t dead … but silo marketing is

Monday, May 10th, 2010
We’re all getting a bit tired now with claims that offline advertising is dead, and it’s time to put to bed the rumours of its death as nothing more than great exaggerations.  But why are so many happy to herald its demise? It’s clear to everyone involved in the world of communications that we are experiencing [...] Read More

Posted in Advertising, Marketing, Online Marketing, Permission Marketing | No Comments »

Good faults and bad faults

Tuesday, March 16th, 2010
It’s not because Twitter is free that we give them a wide berth and hit refresh and try again.  Twitter is constantly down.  It’s how Twitter deal with the failure that tames our frustration.  Facebook would never get away with the same amount of downtime yet it’s also free and in the same social media [...] Read More

Posted in Marketing, Online Marketing | No Comments »

NEWSLETTER