Radical


Foursquare think outside the box

Tuesday, July 20th, 2010

Foursquare, the latest social network on the block is back in the headlines this week. The British Telegraph reported yesterday (Monday 19th of July) that Foursquare is in talks with “everyone”, including the three major search engine giants Google, Yahoo and Microsoft regarding a data partnership.
The location based social networking site was founded by [...] Read More

How smart is your phone?

Wednesday, July 14th, 2010

The mobile phone has evolved to the point where it has essentially become another root to market for brands and means that there is virtually no time of the day or night that consumers cannot be reached whether they are at home or on the move. This has happened because phones have now reached a [...] Read More

Oxegen 2010 harnesses the power of the oh-so-social-web

Thursday, July 8th, 2010

Oxegen 2010 harnesses the power of the oh-so-social-web
With Oxegen 2010 fever about to take over the Radical office we decided to take a look at what Europe’s favourite rock and roll weekend is doing to keep in contact with fans online. When is comes to social media and all things digital it appears Oxegen could [...] Read More

Google vs. Facebook

Friday, July 2nd, 2010

A social storm may be brewing between the two juggernauts of the digital world. Facebook is trying to make inroads into improving its search offering for users but are nowhere near as effective as Google and Google is trying to become more social by developing various social networks which have so far flopped. Google Wave, [...] Read More

Bebo Nostalgia – Lessons and a Possible Future?

Friday, June 25th, 2010

AOL must have breathed a sigh of relief when the news of the sale of the social networking site bebo became official last week. The site which cost AOL $850 million two years ago is said to have been sold for a figure less than $10 million to Criterion Capital Partners, an investment firm. While [...] Read More

The YouTube Phenomenon

Wednesday, May 19th, 2010
Its official, we’ve all gone YouTube crazy. This Monday Mashable reported that YouTube now exceeds two billion video views everyday and is still growing. This means that almost one third of the world’s population are uploading and viewing content everyday. YouTube users also upload nearly 24 hours worth of content every minute so the two [...] Read More

The Tablet Race

Friday, May 14th, 2010
2010 sees the Tablet Race well and truly heat up, however unlike the Space Race there can be only one winner and it will be, without a doubt, the Americans. So to make it exciting we’re going to look at the major players in the American market that are taking the functionality of computers and [...] Read More

The best Campaigns, Virals, I-Phone Apps and News Stories of last month

Friday, April 9th, 2010
At Radical we love creativity. We also appreciate good work, and for this reason we have promoted the creative digital campaigns that have caught our eye over the last few months. As we are all striving to improve as digital marketers it is important to recognise talent. Send us in any campaigns that we may [...] Read More

John Herlihy speaks at UCD Digital Landscapes

Wednesday, April 7th, 2010
It is great to see UCD taking the initiative and arranging these digital events to promote the need to invest in new media. As a very recent alumnus, I was delighted to attend the O’Reilly Hall to hear the likes of John Herlihy, Eamon Fallon, Colm Long and Martin Murphy. Professor Damien McLoughlin chaired the event [...] Read More

The Time to Invest in Mobile Marketing?

Friday, February 26th, 2010
“This is the year of the mobile” How many times have you read that statement over recent years? Ever since the I-Phone launched over a year ago and the Android platform was a mere rumour, marketers have been claiming that the mobile movement is about to erupt. There are more mobiles in Ireland then people, yet there seems [...] Read More

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