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DMI BLOG | social networks
social networks
Friday, June 4th, 2010
This is a fantastic opportunity for a work placement with a leading yoga studio and business in Dublin 2. You will have a choice of locations where you can work, depending on your own circumstances.
You will be responsible for establishing the business presence across a range of communities on Blogs, Social Networks and Forums, making sure that we are a leading and active voice on online networks. Read More
Tags: social media, social networking
Posted in Main Category, social networking training, social networks | 1 Comment »
Tuesday, May 25th, 2010
This article is about measuring social media network marketing using various analytics tools. As with any form of marketing, if you don’t measure , you are pretty much flushing money down the pan.
Whilst the social media networking that we use to communicate are, on the whole free - your time is not, and all too [...] Read More
Tags: analytics tools, social media analytics tools
Posted in Main Category, analytics, social networking training, social networks | 1 Comment »
Tuesday, May 11th, 2010
Does your number of followers actually matter? A new piece of research by the Max Planck Institute found that Twitter follower counts are a poor indicator of influence. The research found two quite different forms of engagement on Twitter. First, retweet influence — when a user’s content is likely to be passed along — and [...] Read More
Posted in Twitter, facebook, social networking training, social networks | No Comments »
Tuesday, April 20th, 2010
We got hold of the iPad approx 3 days after launch (via apple, via ebay, via Sanfrancisco, via UPS) (If you can beat that send me an email and claim my crown!!!)
Who cares? What will it mean for Digital Marketing?
If the web has untethered us from the broadcast and publishing schedules of tv channels and [...] Read More
Tags: iPad
Posted in Course Resources, Main Category, Online Marketing, Technology, Twitter, digital marketing institute, social networks | 2 Comments »
Friday, March 26th, 2010
 It was startling last November to read that spending on online advertising in the UK had for the first time surpassed spending on TV advertising. This watershed was more incredible given how far behind Ireland is in terms of adoption of Digital Marketing. Spend is the ultimate litmus test of where an industry is in terms of its embrace of a particular channel. And while we await propper figures from the IAB I would like to gaze into my crystal ball and predict that spend on digital marketing in Ireland as a percentage of advertising budgets still won’t pass 10%. Why do I make this prediction? For digital marketing to spend in Ireland to come anywhere near UK levels we must overcome 3 hurdles…. Read More
Posted in Keywords, Online Marketing, Search Engine Optimisation, Twitter, adwords, digital marketing institute, facebook, google adwords, online marketing study, social networking training, social networks, video | No Comments »
Tuesday, March 9th, 2010
Today it is no longer enough to have a website to have an online presence. Nor is it enough to just build several social media pages like Twitter, Facebook, YouTube etc. There must be method to your approach. You have to ask, “Why am I building this, where are my customers and will this help [...] Read More
Posted in Main Category, Twitter, social networking training, social networks | No Comments »
Tuesday, March 9th, 2010
If Charles Dickens will allow me I’ll hijack and invert a quote of his. Companies who are successful online are successful in different ways, whereas companies who fail, all fail in the same way. Read More
Tags: digital marketing course, online marketing training, Search Engine Optimisation
Posted in Online Marketing, Search Engine Optimisation, digital marketing institute, finding broken web site links, google adwords, google analytics, social networking training, social networks, webmasters | 1 Comment »
Thursday, March 4th, 2010
The Economist recently published a special report on Social Media and produced some very revealing and unexpected numbers. The Economist
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Posted in Main Category, social networks | No Comments »
Thursday, February 11th, 2010
There are typcially 3 barriers to entry to effective digital marketing. Technology, Money and Time. This excellent article from “Soshable” examines the pros and cons of hiring, outsourcing or doing it yourself. See Soshable
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Posted in social networking training, social networks | No Comments »
Thursday, February 11th, 2010
Posted in social networks | No Comments »
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