Technology


Google confirm that the speed of our website influences search engine ranking algorithms

Tuesday, April 20th, 2010
It’s official – Google does take note of the speed of our websites in their search ranking algorithms i.e. how quickly our website responds to search requests. In a recent article Google comments that in their internal studies that when a site responds slowly, visitors spend less time there so they have decided to take site [...] Read More

First hands on iPad review in Ireland? (iPad and Digital Marketing)

Tuesday, April 20th, 2010

We got hold of the iPad approx 3 days after launch (via apple, via ebay, via Sanfrancisco, via UPS) (If you can beat that send me an email and claim my crown!!!)
Who cares? What will it mean for Digital Marketing?

If the web has untethered us from the broadcast and publishing schedules of tv channels and [...] Read More

We Are Hiring: Training Administrator

Monday, January 25th, 2010

Digital Marketing Institute is hiring. Read More

Microsoft Buying the News?

Monday, November 23rd, 2009

From -TechCrunch
Rupert Murdoch is pointing a gun to Google’s head, and Microsoft is helping him pull back the trigger. For the past few weeks, Murdoch and his officers at News Corp. have been very vocal about their distaste for Google and their desire to lead other media companies in a boycott of sorts.
Murdoch keeps threatening [...] Read More

Free SEO Tools

Friday, November 20th, 2009

As we mention in our various lectures, whether they are on social networking, wordpress or any other aspect of online marketing, there is a vat range of digital marketing and SEO tools available.  These tools can assist you in all aspects of your online marketing campaigns, from initial keyword research through to campaign delivery.
I recently [...] Read More

Bing & Google Increase Market Share; Yahoo Down

Wednesday, November 18th, 2009

The latest search market data from comScore shows that both Bing and Google have inrecased ther market share in the search sector in October.   Yahoo continues its decrease!  Google remained steady at the top of the search pile, with 65.4% market share, up slightly from September’s 64.9%. Microsoft's Bing managed to post a 9.9% [...] Read More

We are Hiring: Web Project Manager

Monday, September 28th, 2009

WebKitchen.ie & the Digital Marketing Institute.ie currently have a position available for a motivated project manager with the ability to manage multiple clients, programmers and projects simultaneously. As project manager you will handle all client relations for the project. You will develop timelines and manage programmers to see projects from start to completion and ensure client satisfaction. Read More

Google launches Ad Exchange

Saturday, September 19th, 2009

Google just launched an ad exchange. Its like a stock market, where advertisers and publishers can buy and sell advertising space, filling spots in Web pages on the fly. Read More

LinkedIn Adverts in Ireland?

Monday, August 24th, 2009

I was trying to place an advert on LinkedIn to advertise the online marketing course in Dublin. However, when I looked into advertising on LinkedIn I found that it is not possible to place and advert with them that display in Ireland only. I contacted LinkedIn directly and asked them what their plans were for [...] Read More

Online Marketing Boot Camp - Intensive Training

Thursday, July 23rd, 2009

We have just announced that we have filled our first ever Digital Marketing Institute Boot Camp and, at teh same time, are announcing that we will be running this course again in August.
The details are as follows:
Date: 24th - 28th August 2009
Time: 09:30 - 17.30 each day
Venue: Dublin City
As before,  your lecturers include  some of [...] Read More

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